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    Career & Technical Education


    Program Description

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    In the Marketing pathway, students learn about the consumer’s role, research in global marketing, developing a marketing plan and the importance of ethics and social responsibility. Internships and mentored projects are highly recommended. Graduates may earn college credit through dual enrollment.


    Completer Courses

    • Principles of Business Management and Entrepreneurship
    • Principles of Accounting and Finance
    • Honors Marketing

    Schools Offering Completer

    • Annapolis
    • Arundel
    • Crofton
    • Meade
    • North County
    • Severna Park
    • Southern

    Career Opportunities upon Program Completion

    • Advertising Sales Agent ($30,510 - $132,640)
    • Social Media Content Manager

    Career Opportunities with Additional Education and Training

    • Market Research Analysts and Marketing Specialists ($38,010 - $109,210)
    • Advertising and Promotions Manager ($73,690 - $191,220)
    • Brand Manager

    Success Stories


    See your School Counselor for more information!